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Commercial and Marketing Executive

We are looking for a Commercial and Marketing Executive to join us in Southampton!

The purpose of this role is to work with the marketing team to support the development and delivery of our local marketing plan. You will be responsible for delivering end to end marketing campaigns across the full marketing mix that you are allocated.

You will also provide general support to the wider divisional commercial team by having responsibility for running weekly reports on performance metrics and managing our dynamic website pricing and content.

You will be based at our Southampton offices in Hampshire, with the option of hybrid working.

Welcome to First Bus

Hello. First Bus is one of the country's largest bus operators – taking 1.6 million customers to their destinations every day. We're a forward-looking business at the forefront of bus technology, leading the way on contactless payments, mobile Apps and real time information. Our investment in state-of-the-art, new buses is just one part of our transition to a low-carbon future. It's an exciting time to be here.

What will you be doing?

  • Compiling internal and external newsletters
  • Writing marketing briefs to deliver to marketing agencies
  • Creating media plans designed to meet campaign aims within budget constraints
  • Managing creative development and approval process for allocated marketing campaigns
  • Working alongside PR and Internal Communications where relevant
  • Facilitating campaign measurement and analysis of all projects undertaken
  • Analysing complex data to then present and make recommendations via reports
  • Responsibility of budgets for allocated projects and raising PO's
  • Being the local custodian of the brand, ensuring governance is applied where required

Who are we looking for?

  • Excellent interpersonal and communication skills
  • Strong numeracy skills with ability to collect and analyse data
  • Proficient in using all Microsoft packages, especially Excel
  • Creativity and ability to think outside the box
  • Confident using CMS to deliver web content
  • Experience using social media platforms
  • Proficient in using graphic design packages
  • Ability to prioritise and work under pressure to tight deadlines

Rewards & Benefits

  • Hybrid working and flexible working hours
  • 25 days annual leave + bank holidays
  • Free bus pass for you and your family on joining
  • First Xclusives – Discounts on many high street brands, supermarket's, holiday's and cinema tickets, to name a few
  • First My Rewards - Discounted train travel for you and your family after 6 months service – travel as far as London/Edinburgh for £6!
  • Cycle 2 work scheme
  • Shares scheme 
  • Generous pension scheme
  • Employee Assistance Programme – 24hr, 365 days a year mental health support

We put a big focus on physical and mental wellbeing at First Bus. We recognise that anyone can be affected by the stresses and strains of work, or life outside it. You'll find a range of health-promotion initiatives, and you will have 24/7 access to our confidential Employee Assistance Programme.

Apply now! We look forward to receiving you application.

Public transport serves everyone, whatever their differences. At First Bus, we want to be an employer open to you, no matter what your differences are. We aspire to be an inclusive organisation because diverse backgrounds, thinking and experiences bring so many benefits to our customers, communities and people. We welcome applications from all.

Close map
UK Bus - Southampton
Empress Road, Southampton, England, SO14 0JW
  • Ref:
  • Company:
    First UK Bus
  • Website Skillset:
    All Other Roles
  • Contract Type:
    Permanent - Full Time
  • Contracted Hours:
  • Location:
    UK Bus - Southampton
  • Salary:
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